Refto
Poch Studio

Poch Studio

Poch Studio is a design studio helping brands bloom through conscious, smart, and fresh design.

InteractiveScrolling AnimationLarge TypeIllustrativeFunDesignAgencyGradientBlack WhiteAnimationColorfulDarkSingle Page
4.0
2
Visits
Visit

Categories

DesignAgency

Sections

Single Page

Available Pages

Home

Version History

Design Analysis

Poch Studio Home design analysis

Build a selective studio shell where type, spacing, and media carry most of the brand weight. Keep interfaces visually quiet so case-study imagery or hero moments stay primary. Let one accent or one tonal inversion punct...

Key Takeaways

  • Build a selective studio shell where type, spacing, and media carry most of the brand weight.
  • Keep interfaces visually quiet so case-study imagery or hero moments stay primary.
  • Let one accent or one tonal inversion punctuate the flow instead of decorating every module.
  • Favor hero imagery or portfolio frames that feel art-directed rather than stock-driven.
  • Use bold crops, asymmetric composition, or isolated objects before adding ornamental UI chrome.
  • Base the shell on 000000 and keep F7F3EC as the primary reading color.

Overview

  • Build a selective studio shell where type, spacing, and media carry most of the brand weight.
  • Keep interfaces visually quiet so case-study imagery or hero moments stay primary.
  • Let one accent or one tonal inversion punctuate the flow instead of decorating every module.

Image Direction

  • Favor hero imagery or portfolio frames that feel art-directed rather than stock-driven.
  • Use bold crops, asymmetric composition, or isolated objects before adding ornamental UI chrome.

Colors

  • Base the shell on 000000 and keep F7F3EC as the primary reading color.
  • Use 000000 as the main emphasis color and keep it scarce enough to preserve hierarchy.
  • Let 111111 and 2B2B2B separate secondary surfaces without introducing noisy ornament.

Typography

  • Use Season Mix Regular as the display voice. It should read as editorial display.
  • Use sans-serif for body copy, controls, and supporting metadata.
  • Let scale and spacing create emphasis before adding extra font families or decorative effects.

Design.md

System Overview

Core identity and authoring metadata from the refto.one design model.

Black Studio With Pink And Cream Accents

A dark portfolio shell with tiny rounded project chips, pink pricing and CTA moments, and a large cream mascot-like footer graphic that breaks the strict monochrome field.

editorial, selective, and image-led

Primary mode: darkcreative studio portfolioui-rich

Theme

Fields outside the primary renderer remain visible here as structured fallback content.

Visual atmosphere
Summary
editorial, selective, and image-led
Density
3
Variance
4
Motion
2
Signals
primary background #000000 · primary action #000000 · display font Season Mix Regular · body font sans-serif

Colors

Primitive palettes and resolved token colors for the active preview mode.

Palette colors
Primary
#000000
Secondary
#F7E9B5
Neutral
#000000
Surface
#111111
On Surface
#F7F3EC
Usage rules
Keep #000000 reserved for intentional emphasis.
Use #111111 and #2B2B2B to separate layers without over-framing them.

Token Spacing

Spacing scales rendered as tokens with a simple length specimen.

xs
0.5rem
sm
0.75rem
md
1rem
lg
1.5rem
xl
2.5rem
section_gap
clamp(4rem, 8vw, 7rem)

Token Radii

Corner radii tokens with a live surface sample.

control
12px
card
18px
full
999px

Typography Families

Font families from the current design YAML, including fallback stacks and usage character.

Display
Season Mix Regular
editorial display
Body
sans-serif
practical UI sans

Typography Scale

Top-level typography scale rendered as live text specimens.

Display
4.5rem/—
Display
H2
2.75rem/—
H2
Body
1rem/—
Body
Label
0.9rem/—
Label

Typography Rules

Fields outside the primary renderer remain visible here as structured fallback content.

Rules
Keep the display voice dominant in headlines only. · Use the body family consistently for UI and supporting text.

Motion

Motion tokens rendered as resolved values for timing and personality.

Duration
150ms-220ms
Easing
cubic-bezier(.3,0,.2,1)

Motion

Resolved motion token values.

PropertyValue
duration150ms-220ms
easingcubic-bezier(.3,0,.2,1)

Layout Principles

Alternate spacious editorial sections with a few denser proof modules.
Treat navigation as a thin strip, not a boxed dashboard control surface.
Use wide image blocks and controlled typographic contrast instead of busy grids.

Component Preview

Low-complexity component tokens rendered as design-system specimens.

Buttons primary
Base Attributes
Background
#F199C1
Text
#111111
Border
none
Radius
999px
Padding
10px 30px
Min height
39px
Shadow
none
Font family
"Season Mix Regular", sans-serif
Font size
12px
Font weight
500
Specimen label
Book an Intro Call
Buttons secondary
Base Attributes
Background
#FFF6C6
Text
#111111
Border
none
Radius
999px
Padding
12px 15px
Min height
42px
Shadow
none
Font family
"Season Mix Regular", sans-serif
Font size
12px
Font weight
500
Specimen label
Get Started
Cards default
Project Card
Component preview content
Base Attributes
Background
#111111
Text
#F7F3EC
Border
1px solid rgba(247,243,236,0.12)
Radius
20px
Padding
20px
Min width
280px
Shadow
none
Specimen label
Project Card
Navigation desktop
OverviewFeaturesDocs
Base Attributes
Background
transparent
Text
#FFFFFF
Height
24px
Active text
#FFFFFF
Item padding
0 10px
Item radius
0px
Specimen label
Get Started
Inputs default
Base Attributes
Background
transparent
Text
rgba(255,255,255,0.85)
Placeholder color
rgba(245,241,234,0.55)
Border
none
Border bottom
1px solid rgba(255,255,255,0.28)
Radius
0px
Padding
0 0 8px 0
Min height
40px
Font family
"Season Mix Regular", sans-serif
Font size
17px
Placeholder
Name
Specimen label
Name

Anti Patterns

Compact list of patterns the design system explicitly avoids.

  • -
    Do not promote default browser blue links into the canonical palette.
  • -
    Do not treat low-confidence DOM wrappers as polished component evidence.
  • -
    Do not add extra accent colors that were not visually supported by the source.

Related Sites